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Alexander Haque Co-Founder at Clerk Chat
Alexander Haque

Co-Founder at Clerk Chat

How Real-Time Communication Drives Business Success

How Real-Time Communication Drives Business Success

Instant Feedback, Solutions, and Deadline Management

In today’s fast-paced business world, instant communication is not only necessary but critical. With so many internal and external factors to juggle, staying on top of your communication game can be a real challenge - yet it’s expected in order to stay competitive. That’s why real-time communication has become increasingly important for businesses of all sizes. Whether you’re a small start-up or a large corporation, having the ability to communicate quickly and effectively can make all the difference in your success.

Real-time communication refers to any form of communication that takes place in real-time, such as phone calls, video conferencing, SMS, and instant messaging. For those of us who are constantly juggling multiple tasks and responsibilities, real-time communication can be a lifesaver. Real-time communication tools help teams collaborate more effectively, make quick decisions, and instantly respond to customer needs. They also enable clear communication within the organization.

Let’s take a look at some of the benefits of real-time communication and why it’s so important for businesses today.

Immediate Response and Problem Resolution

The ability to immediately receive feedback allows businesses to make necessary and time-sensitive changes and improvements.

Let’s consider a software development company for a moment. And let’s say a team of developers is working on a new app. During the testing phase, and even when it’s live, it’s so important for colleagues or beta testers to share feedback right away. Otherwise, how are they to know about bugs or usability issues that otherwise could have been avoided?

If you use real-time communication tools, like Slack or Microsoft Teams, you can give your team the guidance they need to work smarter and get better results.

A quick solution to a problem can save time.

When you’re facing a problem, it’s natural to want to solve it as quickly and efficiently as possible while simultaneously collaborating and establishing clear deadlines and expectations. This not only improves the quality of the work being done but also increases the ability to control and provide support - especially customer support.

For instance, imagine receiving a text from a customer: I’m having difficulty with a feature. Could you please troubleshoot?

And you can respond, in the moment - Can you tell me more about the issue you’re experiencing?

And then later, Can you confirm that the issue has been resolved?

Happy client - peace of mind.

It’s obvious. Real-time communication allows businesses to provide superior customer support. Clerk is one example of an omnichannel solution that helps your business communicate with customers instantly.

Real-time communication tools such as instant messaging and video conferencing allow for immediate collaboration and problem-solving among team members.

If you’re part of a marketing team, for instance, and working on a last-minute campaign, you need to coordinate with designers and copywriters.

So, how does one accomplish this?

Communicate with each other in real-time. Share ideas and feedback, and make quick decisions - maybe even while on-the-go.

Real-time communication tools like instant messaging and video conferencing are game-changers when it comes to working remotely. They allow team members to communicate instantly and collaborate in real-time, without any delays or waiting. This means that problems can be solved quickly and efficiently, and important information can be shared in the moment. With these tools, teams can start and stop projects easily, and even add new members to the team with ease.

With real-time communication, team members can easily check in with each other to ensure that deadlines are being met.

Working on a remote design team? That happens to be lean? And have multiple projects in progress - user interface, graphical assets, maybe even a branding campaign?

You might use a virtual whiteboard to sketch out ideas and make changes in real-time, or have regular video calls to discuss the progress of the project and provide feedback to each other. And then you bring in a freelance designer, too, and send consistent SMS to stay on top of an active to-do list.

Real-time communication is especially important when deadlines are approaching. You can check in with each other, manage workloads, share progress, collaborate to find solutions, and offer support.

Real-time communication provides a unified solution

Adopting real-time tools allows for consolidated communication for the entire organization. Platforms like Slack, Teams, Zoom, RingCentral, and Clerk allow you to share information instantly and start or stop conversations at any time.

Depending on the tool, capabilities could include:

  • SMS,
  • chat,
  • video,
  • calling,
  • file sharing,
  • integrations,
  • screen sharing,
  • whiteboarding,
  • and team messaging.

Unified solutions eliminate the need for multiple communication tools and allow for smoother collaboration between departments. Real-time communication also ensures that everyone is on the same page.

With Clerk, for instance, admins can determine who has access to certain information, add or assign team members to an inbox, and manage the user’s role. You can also create intuitive workflows to automatically check in with customers or teammates. And, if you regularly document processes, you can export and save conversations for safe-keeping or future referencing.

With real-time communication, messages can be sent and received instantly, eliminating the need for back-and-forth emails or phone calls.

Have you ever had to travel long distances just to attend a meeting? It can be a real hassle, not to mention expensive. But now, with video conferencing, calling features, messaging, and SMS, you can communicate in real-time with people from all over the world without ever leaving your office.

This new technology offers so many benefits, like saving time and money on travel, as well as allowing for greater control over the meeting. You can share documents, show presentations, and make decisions.

Maximize Collaboration with Real-Time Communication for Customers and Clients

If you want to use text messages to communicate with customers or clients, Clerk can help you enable your number to extend its capabilities. If you’re using a program like Slack or Microsoft Teams, consider choosing a third-party messaging app like Clerk, which integrates natively, making for a seamless experience for everyone involved. You also have the option of using it as a WebApp - if that’s your preference!

Real-time communication is not just a basic necessity but an obvious solution to improve workflow efficiency, quality, and management. With the ability to instantly communicate, all over the world, businesses can provide better solutions and support to their customers, and establish clear and complete communication within their own organization.

Adopting a real-time communication tool, like Clerk, allows you to:

  • sync your contacts,
  • share 2FA codes securely,
  • provide epic customer support,
  • eliminate the need for multiple platforms,
  • use your existing number or choose a new one,
  • enable your number to be able to instantly send and receive SMS,

…and then some. The choice is yours.

Real-time communication has become a game-changer for businesses. With Clerk, you, too, can transform your company. Plus, it’s free to try. ;)

  • April 28, 2023